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February 21, 2011

Athletes Replacing Sports Drinks With Beer

Athletes Replacing Sports Drinks With Beer
In the past you might think you would have to be sitting in the stands of a sporting event to get a cold brew. Now a new trend has athletes joining in on the beer drinking.

A Bavarian brewmeister is touting its no-alcohol beer as the latest sport drink for athletes, handing it out at the finish line of sporting events and touting its regenerative benefits.

Unlike Gatorade, Erdinger Alkoholfrei is served up with a frothy head. And it comes in one color, a golden hue, unlike conventional sport drinks.

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