It turns out a picture really is worth a thousand words, especially when it comes to your profile picture on Facebook. That is the finding of new research which looked at how people formed opinions of others on the popular social networking website. According to the research, most people formed impressions of others after seeing their profile picture, without ever reading any of the text contained in their profile.
"Photos seem to be the primary way we make impressions of people on social networking sites," said Brandon Van Der Heide, lead author of the study and assistant professor of communication at Ohio State University. "If your profile photo fits what they expect, observers may be unlikely to look very closely at the rest of your profile – they have already decided how they feel about you."
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